This page
Blog posts
A full-length article from your site study, aimed at a page that can take the enquiry. Title, short answer, link and Q&A included.
Blog post generator
A blog post generator that already knows your website
Most “text generators” give you a paragraph from a blank box. This one reads your site first, picks a search a small New Zealand business can actually win, and writes the post that sends people to the page you want them on.
What we write
A post, a new page, or a rewrite — pick the job
The blog is one of three choices. The other two write the page people land on: a new page, or a rewrite of a URL you already have.
New copy
Website pages
Standard or flagship. Write a new page, improve a live URL, or replace it. Tick finished website page for Cards, Rows, or a mix.
Standard and flagship pagesExisting URL
Rewrite website copy
Same two settings, aimed at a page you already have. Improve keeps named work. Replace starts clean. Cards or Rows on the finished page.
Rewrite that copy firstWhy people search “text generator” and still end up stuck
If you want blog or web page content, “text generator” is a reasonable thing to type. What comes back is usually a free box that will write anything: a paragraph, a product description, a school essay, lorem ipsum. That is a useful toy. It is a poor way to fill a business blog.
The writing was never the hard part. The hard part is knowing which question is worth answering, writing it in the words your customers actually use, pointing the article at a page that can take an enquiry, and then finding out whether anyone clicked. A blank-box generator does none of that. You still do it, every time, in another tab.
Blog Lab is a blog post generator in the narrow sense: you press a button and a post comes out. The difference is what happens before and after the button. It has already read your website. It has already researched a search around a page you nominated. The link is already in the article. After you publish, it counts the clicks by city.
What this generator actually does
The post is the last step, not the only one
Before writing
It reads the site you already have
Your services, the words you use, the town you work in. You do this once. After that, every post starts from your business rather than a prompt you have to write again on a Sunday night.
The aim
One page on your site, on purpose
You pick the service, product or town page you want more work from. The research and the article are built around that page, so the people who arrive are already close to needing it.
After publishing
It tells you who clicked
Views and click-throughs, with the city attached. If Cambridge is reading and Hamilton is not, you find that out before you write the next one.
The five steps from web address to published post are on How it works. If the page they would land on is the problem, rewrite that copy first.
What arrives
A finished post, not a paragraph to tidy up
This is what people mean when they say they want a generator — and what a generic text box usually forgets to include.
Body
The article itself
1,400 to 1,800 words in plain English, with a clear answer near the top and a structure underneath it.
Search listing
Title & description
Written to the right length, ready for Yoast, Rank Math or whatever your site uses.
The link
Your chosen page, linked
Already inside a sentence where it belongs — not bolted on as “click here” at the bottom.
Extras
Questions & answers
A short Q&A at the end, which is the part search engines and AI assistants quote most often.
The obvious comparison
A text generator versus a blog post generator
Same search, different job. One produces text. The other produces a post you can publish and measure.
A generic text generator
You are still doing most of the work
- Starts from a blank box every time
- You invent the topic and hope someone searches for it
- No idea what your website already says
- You add the link, the title and the paste into the CMS
- No way to tell if the post did anything
Blog Lab
The post is aimed at a page, then counted
- Reads your site once, then writes from that
- Researches longer searches a local business can win
- Uses your town, your wording, your services
- Link, title and description come with the article
- Shows who clicked through, and from which city
Need the page itself rewritten rather than a new article? Rewrite website copy is the other job. Standard and flagship pages if you are starting a page from scratch.
Who this is for
If you have a site and no time to write for it
Local businesses
Posts aimed at your town
The searches worth winning are the specific ones — what a job costs around here, how long it takes, whether you need consent.
Writing for a town or regionWordPress sites
Paste it in, or let it publish
Clean HTML for the editor, or one line of code on a blog page. No plugin either way.
Getting it onto WordPressDesigners & agencies
Content for client sites
A post per client without hiring a writer, exported with none of our branding on it.
How agencies use it
Before you try it
What people ask about a blog post generator
Is this just a text generator?
No. A text generator starts from a blank box and gives you a paragraph. This starts from your website, researches a real search around a page you choose, and writes a full-length post with the link already in it. The writing is one step. The work around it is the product.
How is this different from ChatGPT?
ChatGPT starts from nothing every time. You explain the business, pick the topic, add the keywords, remember the link and paste it into the site. Blog Lab already knows the website, aims at a page, writes local wording, and then counts who clicked. Blog Lab vs ChatGPT.
How much does a generated post cost?
$3 for a standard post with no subscription, or $42 for six a month over three months. You can buy one and stop there.
Will it sound like a robot?
We work hardest on that. Posts come out long, in plain New Zealand English, with a point of view rather than a brochure. Read a sample and decide for yourself.
Do I have to publish every post it writes?
No. Read it, edit it, or throw it away. It is yours either way. Nothing goes live unless you put it on your site or approve it for the embed.
Can it write in other languages?
Yes — including te reo Māori, Samoan, Tongan, Hindi and Chinese — with the keyword research done in that language, not translated afterwards. Languages.